28 Sep

Our Creative Director always keeps her eye to the street on what’s next. Candice Sanchez McFarlane put us on to this new company out of Los Angeles. Now you’re on too. Double 7 World stays connecting the dots! Click HERE to visit their website…

26 Jun

*** Open House Lofts, 177 Prince Street, Penthouse ***

*** Screening the Classic Kicks New Media Initiative ***

*** Pete Chatmon & Candice Sanchez McFarlane Talk New Media ***
Click HERE to see more photos!
19 Jun

This afternoon Matt Jablin (w/whom I shared my very first film class at NYU a feeeeew years back) directed a series of spots that will appear on MTV2 starting Monday June 29th for “Indie Week”. They will be chronicling what I do as an independent imagemaker (films + marketing) and covered a scene dissection with actors Al Thompson (who was in my NYU thesis with Kerry Washington) and Daphnee Duplaix (w/whom I went to middle school with!). They also captured a candid interview with me, Shani Harris Peterson, and Candice Sanchez McFarlane (pictured in order).
Expect (4-6) 30 second spots. I’m really looking forward to seeing what Matt and his team do with the footage. He’s got a great interview style and I’m sure we gave some detailed answers during our conversation. Shout out to Eric Arriola for reconnecting us.
As for next week, stay tuned to Fox Business Channel’s profile on Double 7 Boutique’s unique marketing and branding campaigns. Free press is the best!
1 more thing…be sure to take advantage of the new “Spread the Word” link at the bottom of each D7W post. You can now easily post our content on your facebook page, blog, myspace, or whatever platform you choose
27 Nov
Posted by D7W

On Sunday, November 23rd, Double 7 Film shot a promo for DOUBLE 7 BOUTIQUE, directed by Benjamin Ahr Harrison. Resident Creative Director, Candice Sanchez McFarlane, is pictured above, between takes.
Stay tuned for the launch of this video explaining everything that we do through our boutique marketing agency. In the meantime, you can visit our website HERE.
15 Nov
Posted by Pete Chatmon
Click HERE to watch the commercial!
We really, really, really need your VIEWS + COMMENTS.
Watch the commercial and post your very supportive, encouraging, and congratulatory comments
We’re trying to play in the Superbowl y’all!!!
It takes less than a minute, but you’ll feel oh so good 61 seconds later! THANKS FOR YOUR SUPPORT!!!
CREDITS:
Agency — Double 7 Boutique
Production Company — D7F
Director — Pete Chatmon
Creative Director — Candice Sanchez McFarlane
Cinematographer — Max Nova
Editor — Stas Lipovetskiy
Post-Production — Bond Edit
VERY SPECIAL THANKS:
Jeff Beckerman, Stephanie Shayne, and Natalie Warkenthien
@ Bond Edit
15 Nov
Posted by D7W

It is called “LICK ME?” and is an entrant in the Crash the Superbowl Competition.
Pete Chatmon directed this spot which was conceived with Double 7 Boutique’s Resident Creative Director Candice Sanchez McFarlane!
Please LEAVE COMMENTS. We need, need, NEED your comments folks!
THANK YOU!!!
23 Sep
Posted by Double 7 World

A quick rehearsal in the hall with Nasser Metcalfe and Caitlin Cannon before the performance. Peep the interview with $FREE.99 writers Pete Chatmon & Candice Sanchez McFarlane after the jump…
18 Sep
Posted by Double 7 World
This interview was conducted right before the screenplay readings at HBO for the Urbanworld Film Festival. Pete Chatmon & Candice Sanchez McFarlane discuss the Urbanworld experience.
Big shout out to Dominga Martin over at the House of Ming and talented editor Tatille Jackson for shooting this our way.
Click away and go behind the scenes…
17 Sep
Posted by Double 7 World

Video from Day 3 at the 2008 UrbanWorld Film Festival. Check it out HERE and click on “Day 3 highlights”…