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Classic Kicks BIOCAST from Double 7 on Vimeo.

Classic Kicks is a unique sneaker + clothing boutique in NYC. Vans, Nike, Pumas, Adidas, New Balance and more grace the shelves of their NOHO location. You’ll also find their signature clothing line, Reine et Roi. This BIOCAST takes you behind the scenes to understand exactly what the Classic Kicks experience is all about.

Check out the entire New Media Campaign after the jump!

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Classic Kicks has just launched their new website HERE. Notice the 3 thumbnails at the bottom of the snapshot above. They’ve positioned the 3 episode viral campaign “What’s Your Sneaker Psychology” for all of their customers to interact with — the series chronicle a genuine shopping experience from 4 authentic and diverse sneaker consumers.

Click HERE to see the complete campaign that Double 7 Boutique put together earlier this year.

CONTACT ME directly to take your branding to the next level. We’re getting emails, phone calls, and web distress signals already for 2010 … so make sure you get in front

Before we did our New Media Initiative for Classic Kicks, Will Ferrell was promoting ‘em on The Daily Show!

Classic Kicks Summer Sale 2009, June 18th, 19th, 20th!

Sneakers and Clothing for Men, Women and Kids

3 days only:

Thursday, June 18th > 11am- 7:30pm

Friday, June 19th > 11am- 7:30pm

Saturday, June 20th > 11am- 7:30pm

298 Elizabeth Street, btwn Houston and Bleecker 212.979.9514

Click HERE for their website and HERE for directions!

My man Adi Dassler does it again. Ever since that Classic Kicks BioCast and Video Signature my personal foot fetish has grown. We all know sweatpants are comfortable, now imagine that on your dogs? Nice.

Posted by D7W

Check out the latest press HERE on our most recent BIOCAST for Classic Kicks, a unique sneaker + clothing boutique in New York City.

*** Click HERE to view the CLASSIC KICKS BIOCAST ***

And to see the video behind the pic above, give Pete a shout at pete@double7film.com and he’ll put you on!

>> Make the subject of your email “SHOW ME THE VIDEO PETE!”…

Posted by D7W

* Trading Air Yeezy’s Outside of Classic Kicks This Morning *

Check out the photos (links below) from a couple hours ago @ CLASSIC KICKS in NYC. Heads were in line for almost 16 hours waiting to pick these joints up.

Visit our FLICKR PAGE and SNEAKER PSYCHOLOGY GROUP to see the flicks!

Upload your own to the Sneaker Psychology Group!

Posted by Pete Chatmon

Y’all know how I feel about promoting on this here Double 7 World. I only do it for things I believe in, and YES, that can apply to sneakers, fashion, and general style culture. Visit Classic Kicks to take advantage of 20% for friends and family. If you’re reading this…consider yourself fam and go hook yourself up.

Offer ends FEBRUARY 8TH.

PRINT OUT THE COUPON BELOW by clicking and printing then send in photos of what you copped!

Posted by Classic Kicks

Step inside and take a look at our (Reine et Roi), new collection designed by Switzerland’s +41. The “Esoptical Collection” consists of three pieces – tee shirt, crewneck sweat and an unbelievably designed windbreaker. Available exclusively at Classic Kicks NYC, reineetroi.com, and plus41.ch.

check out the pieces after the jump….

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Posted by Pete Chatmon

Thatgirl 006 won a gift certificate at our launch party in July. I figured we might as well show ya the perks of rolling with Double 7. Peep the blog HERE.